Conntact.com - CT Business News Journal

Connecticut Tourism Dedicates $27M to New Marketing Campaign
Business 2 Community
By Steve Parker, Jr., Published May 16, 2012 Governor Dannel P. Malloy has revealed the new Connecticut tourism marketing campaign that has a budget of 27 million dollars over the next two years, reports the Washington Post.

Our View: Norwich must embrace history
Norwich Bulletin
By Anonymous It looks as if the state is ready to embrace Benedict Arnold. Now, is Norwich? Gov. Dannel P. Malloy unveiled on Monday a new branding of Connecticut tourism. The $27 million state marketing initiative is labeled “Still Revolutionary.

Clarity Quest Marketing expands staff with new hire
concentratemedia
That has translated to more growth for Clarity Quest Marketing. The company has recently hired three people, including the recent addition of a former intern. The firm now employs 15 people and an intern with offices in Seattle and Connecticut.

Danbury area snubbed: Tourism ad omits western Connecticut
Danbury News Times
From a marketing perspective, Marconi said, the video also misses the mark, or rather the "low-hanging fruit" -- millions of New York City residents who could easily catch a train to western Connecticut for a weekend getaway.

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State advertising campaign is expected to help Norwalk
The Hour
Irene Dixon, the director of sales and marketing at the Norwalk Hilton Garden Inn and the city's representative to the Western Connecticut Convention and Visitor's Bureau, said the state's past marketing does work. "When the state does advertising, ...

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Connecticut School District Creates Operational Efficiencies Through Kaseya
Marketwire (press release)
"Many schools are facing budget cuts and reductions in staffing," said Jeff Keyes, senior product marketing manager, Kaseya. "Kaseya allows you to use automation and remote management to work smarter and create operational

Web Ad.vantage Flourishes in Early 2012; Expands Portfolio With Four Active ...
MarketWatch (press release)
The services Web Ad.vantage will be providing to these clients range from digital consulting, search engine marketing services and content strategies (Oriel Stat A Matrix, Connecticut Plastics) to search engine optimization (SEO) services (HR

Connecticut launches marketing campaign
Waterbury Republican American
HARTFORD, Conn. [--] Connecticut has unveiled a new marketing strategy to boost tourism, drawing attention to the state's role in the Revolutionary War. At a news conference Monday morning, Gov. Dannel P. Malloy announced the new brand: “Still ...
Malloy announces

Connecticut Condo Owners Coalition reorganizes
West Hartford News
Her experience has been in membership development and marketing for several non-profit organizations, as well as copy editor for an international magazine. George Gombossy, whom many may know as the name behind CTWatchDog.com, has been elected ...

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AG: CT receiving $6 Million from Abbott
Norwalk Plus Magazine
Another $100 million settlement with 45 states and the District of Columbia, resolves civil consumer protection claims that the company engaged in unfair and deceptive practices by illegal off-label marketing of Depakote. Connecticut's share of the ...
Connecticut gets $6

Constant Contact to Host "Get Down to Business" Events in Connecticut and New ...
MarketWatch (press release)
DANBURY, Conn., May 08, 2012 (BUSINESS WIRE) -- To celebrate Small Business Week (May 16-25, 2012), Constant Contact(R), Inc. (NASDAQ:CTCT) , the trusted marketing advisor to more than half a million small organizations worldwide,

Chamber taps chief of events marketing
Norwich Bulletin
By JAMES MOSHER Megan Cronin, of Old Saybrook, has been hired as events marketing coordinator at the Chamber of Commerce of Eastern Connecticut, replacing Allyson Smith. Cronin is a 2007 graduate of Old Saybrook High School and graduated with honors ...

Area small businesses receive grants [The Hour, Norwalk, Conn.]
Insurance News Net (press release)
Funds will be used for computer and phone systems, staff training, and marketing. SIG will retain 20 jobs. In Westport , Catherine Cleare Interiors is receiving a job incentive loan of $63000 that, combined with $57500 of company funds, ...

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Conn. taps into immigrant past to promote tourism
BusinessWeek
Initially costing $100000, the project stems from an emerging marketing strategy known as cultural or ethnic tourism. With more than 100 heritage or cultural organizations, Connecticut has a strong base of support to launch a cultural tourism ...

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Connecticut tourism officials tap immigrant past to bring visitors drawn by ...
Washington Post
Initially costing $100000, the project stems from an emerging marketing strategy known as cultural or ethnic tourism. With more than 100 heritage or cultural organizations, Connecticut has a strong base of support to launch a cultural tourism ...

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Connecticut BBB Recommends Researching Product “Green” Claims Before Spending ...
PR Urgent (press release)
These help advertisers ensure that their environmental marketing claims don't mislead consumers. While the guidelines are not enforceable as law, the FTC can take action if it deems a company's marketing is unfair or deceptive. Under

First Connecticut Bancorp, Inc. Announces First Quarter 2012 Earnings
MarketWatch (press release)
Progress on our goal of being the bank of choice for consumers and businesses in central Connecticut is evident from our balance sheet growth, and our significant market share gains in mortgage and business banking." -- Strong asset growth occurred

Malloy, marketing team to unveil tourism plan
Hartford Business
Dannel Malloy and Connecticut's contract marketing team will unveil their state tourism promotion strategy at the Connecticut Conference on Tourism on May 17 at the Connecticut Convention Center in Hartford. When Malloy took office in 2011, ...

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Why You Should Start A Company In... New Haven
Fast Company
What's lesser known about New Haven is that is has long been a hotbed of startup activity: Eli Whitney invented the cotton gin here, as well as interchangeable parts for guns, sparking a small arms-manufacturing industry that encompassed Winchesters ...

Cnooc Sees Heavy Demand For $2 Billion Bond Sale
Fox Business
"When you have a blackout period, that's when you find foreign names come into the US market," said Scott MacDonald, head of research for MC Asset Management Holdings LLC in Connecticut. Recent foreign deals tapping the US debt markets include an $800 ...

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OpSail announces sponsor businesses
TheDay.com
By Brian Hallenbeck New London — OpSail2012 Connecticut announced Wednesday that eight Connecticut businesses have agreed to help sponsor the tall ships event scheduled for July 6-9. The sponsors are: Mohegan Sun; Lawrence & Memorial Hospital; ...

Costco marketing Aetna health insurance
Philadelphia Business Journal
In addition to Pennsylvania, the Costco Personal Health Insurance program is also available to Costco members in Arizona, Connecticut, Georgia, Illinois, Michigan, Nevada, Texas and Virginia. Aetna plans to expand the program to other states later this ...
Costco to Sell Aetna

Too Much of a Good Marketing Thing Investigated, in African Business Review
Einnews Portugal
With marketers being spoilt for choice in ways to reach their customers, when does too much of a good thing actually start doing harm? NORWICH, ENGLAND, April 25, 2012 /24-7PressRelease/ -- From the Internet to social media to cell phones, ...

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Freepoint Commodities to Acquire J.P. Morgan Concentrates Business
MarketWatch (press release)
GREENWICH, Conn., April 25, 2012 /PRNewswire via COMTEX/ -- Freepoint Commodities LLC, a Connecticut-based physical commodity trading and marketing company, today announced it entered into a definitive agreement to acquire JP Morgan Metals ...

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Latest Connecticut news, sports, business and entertainment
WJTV
He later went on to a career in marketing and advertising. The funeral will be private, but a Malloy spokesman says a memorial service will be held at the governor's residence in Hartford in the coming weeks. HARTFORD, Conn.
Gov. Malloy's father-in-law dies at

The golden rule: Fitness a growing concern for seniors
Ct Post
Photo: Brian A. Pounds / Connecticut Post | Buy This Photo Maryann Charmoz, left, leads seniors, including Eunice Greenberg, right of Fairfield, in a Tai Chi class at the Fairfield Senior Center on Thursday, April 12, 2012.

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'Work Zone Safety' awareness week in Connecticut.
West Hartford News
At this year's event, the men and women who have perished while working on our highways will be honored and a new marketing campaign will be showcased. The Connecticut Technology Transfer Center (T2 Center) at UCONN along with the Governor's Work Zone ...

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Connecticut's Malloy Agency Insurance & Financial Services Presents an ...
San Francisco Chronicle (press release)
Stamford, Connecticut (PRWEB) April 21, 2012 Malloy Agency Insurance & Financial Services, a locally based insurance agency in Stamford, Connecticut, is proud to announce the launch of its new website and interactive digital

UNIFIED Joins Facebook Preferred Marketing Developer Program
Einnews Portugal
UNIFIED™ announced that it has been selected as one of the initial members of the Facebook® Preferred Marketing Developer Program. The UNIFIED Social Operating Platform (SOP) builds on the Facebook Ads API to allow top global brands and agencies to ...

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Former NewAlliance CEO taking over at BNC
Ct Post
Photo: Contributed Photo / Connecticut Post Contributed New Canaan-based BNC Financial Inc., a $500 million institution, has hired Peyton R. Patterson, former NewAlliance chief executive officer, to lead an expansion that one day could include a public ...
Ex-NewAlliance CEO

Former hospital radiologist sanctioned
Danbury News Times
Deborah Weymouth, executive director of New Milford Hospital and senior vice president of Western Connecticut Health Network, was not available for comment Tuesday afternoon. Linda Wiseman, marketing manager for Western Connecticut Health Network, ...

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APEX Siding System Offers New England Homeowners New, High Performance ...
MarketWatch (press release)
Parksite is a sales, marketing and distribution organization with a New England office in South Windsor, Conn., offering specialized products and value-added services to the home and light commercial building industry through dealers.

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United States Beverage Is Named US Importer of John Smith's Extra Smooth Ale
MarketWatch (press release)
About United States Beverage United States Beverage (USB) is a premium imported /craft beer sales and marketing company located in Stamford, Connecticut. USB provides a national distribution network for a portfolio of premium brands

To the Arctic opens April 20 at Maritime Aquarium
Connectcut Plus
By Maritime Aquarium NORWALK, CT - Follow along as a mother polar bear tries to raise her two cubs in a harsh world that is only getting harsher in “To the Arctic,” a new IMAX movie opening Fri., April 20 at The Maritime Aquarium at Norwalk.

Mayor trying to manipulate Bridgeport residents
Ct Post
The book entitled "Influence," written by Arizona State psychology and marketing professor Robert Cialdini, discusses six principles that can be used to influence others. These principles are essentially brainwashing tactics.

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Connecticut Film Festival comes to Danbury, Bethel
Ct Post
ìJesus Was a Commieî ó written by actor Matthew Modine and directed by Modine and Terence Ziegler ó will be part of the Connecticut Film Festival. A short film, it elegantly and intelligently presents a conversation about the world and the prominent ...

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Wusthof Sharpens its Edge With New "defining the Edge" Campaign
MarketWatch (press release)
NORWALK, Conn., April 17, 2012 /PRNewswire via COMTEX/ -- Wusthof announces "defining the Edge," its new and multi-platform consumer marketing initiative that salutes and aligns itself with edgy young chefs and culinary professionals who

Win a $40000 Modern Living Room From Design Within Reach and Houzz
San Francisco Chronicle (press release)
Sweepstakes Launches Marketing Collaboration San Francisco, CA (PRWEB) April 11, 2012 Homeowners with a passion for great modern design can enter to win a modern living room valued at $40000 from Design Within Reach and Houzz, two innovators in

Gartner Says Worldwide PC Shipments Grew 1.9 Percent in First Quarter of 2012
MarketWatch (press release)
STAMFORD, Conn., Apr 11, 2012 (BUSINESS WIRE) -- Worldwide PC shipments totaled 89 million units in the first quarter of 2012, a 1.9 percent increase from the first quarter of 2011, when shipments reached 87.3 million units, according to

Pulse Secures Distribution Into Maine and Connecticut
Exec Digital (press release)
... through Pine State Trading Co. and Connecticut through New England Beverages. Pine State Trading Co. has been a Maine-based and family-owned wholesale distribution business since 1941. Pine State Trading Co. is New England's leader in the marketing ...

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CT commits $1.5M more to EXP qualifiers
Hartford Business
To fund the marketing cycle for this new product launch, it is receiving a $100000 matching grant and a $250000 Job Creation Incentive Loan. Back East Brewing Co. LLC, Bloomfield, was incorporated in July 2009 to produce and sell handcrafted ales and ...
Avon Business Receives Small Business

Award Winning Company LesserEvil Teams With Autism Speaks to Build Awareness ...
Sacramento Bee
... Conn., April 10, 2012 -- /PRNewswire-iReach/ -- LesserEvil, a snack food company located in Wilton, Connecticut has announced that it will enter into a partnership with Autism Speaks to devote marketing and a share of its profits to the cause.

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East Granby Farmers Market Seeking Vendors, Entertainers
Patch.com
The 2012 Market's last day is September 26. In addition to fresh Connecticut grown produce and a myriad of other locally grown and made products, the East Granby Farmers Market features weekly entertainment and has become a regular meeting place for ...

Official: Tourism marketing is 'back in business'
TheDay.com
By Brian Hallenbeck Mystic ó Can a new marketing campaign do for Connecticut what the Battle of Antietam did for the country 150 years ago? Kip Bergstrom, deputy commissioner of the state Department of Economic and Community Development, ...
State Marketing Plan Calls For

Pulse Secures Distribution Into Maine and Connecticut
MarketWatch (press release)
... through Pine State Trading Co. and Connecticut through New England Beverages. Pine State Trading Co. has been a Maine-based and family-owned wholesale distribution business since 1941. Pine State Trading Co. is New England's leader in the marketing ...

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Thinklogical Adds Vice President of Marketing
MarketWatch (press release)
MILFORD, Conn., Apr 10, 2012 (BUSINESS WIRE) -- Thinklogical, the leading provider of fiber optic video routing and KVM extension systems, today announced that Ken Fitzpatrick has joined the company as the new vice president of marketing.

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Conn. to market experiences of immigrants, cultural differences in effort to ...
The Republic
AP The state historic preservation office of the Department of Economic and Community Development is seeking grant applicants for a program intended to raise awareness for cultural differences of Connecticut's ethnic nationalities.

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